Long live the garments treated with the right care!
Something everyone should know these days is the caretaking and treatment of their clothes.
What are some of the best ways to maintain the french an new look of our catalog?
Firstly, it is important to state which fabrics we actually use in our designs. As you may already know, we are constantly working to minimize our climate footprint by reducing the use of fabrics that pollute unnecessarily much and ends up in land fields without the ability to biodegrade.
Which fabrics do we use?
you can make a difference
extend the durability of your clothing
You can make a difference!
The easiest changes are the ones we make ourselfs. By simply using the designs we have instead of buying new, we contribute to less consumtion and consequenlty less environmental impact.
Most of the time we overtreat our clothing, this is both bad for the environment and the durability of the design. To prevent this from happening, we are submitting a care guide to help you better understand how to treat your clothing in the best way to ensure a long usability time.
Things break, even clothes do, but it doesn't have to mean the end of your beloved pieces. Often it is just a quick fix away and the piece will be as good as new. To prolong the life span of your Charlie AK clothing we offer free repair services.
Just as we want to reduce the storage of clothes in your wardrobe, we want to reduce our stock of clothes. When we produce our designs, we calculate how much storage we think we will need to ensure that we don't produce more than will be used. This is because we do not want a large number of clothes that we don’t know will sell out. We rather produce fewer clothes and order on-demand instead of compromising our climate impact.
The production and treatment of fabrics have a large negative impact on the environment. We want to reduce ours, therefore we find it crucial to be completely honest about which fabrics we are using in our designs. We always keep a close dialogue with our production to make sure we choose the best alternative possible. We want to avoid using plastic materials to an as large extent as possible, as well as materials that have a major contribution to biodiversity loss. This is not an easy task, but something we value highly.
The fabrics that we aim to use are organic materials such as silk and wool. The reason why we try to avoid using cotton or synthetic fabrics is that when growing cotton it is common that it is sprayed with chemicals to ensure a successful crop resulting in harming both humans and nature. Growing cotton requires an excessive amount of water and land area which affects biodiversity negatively. Synthetic fabrics emit a great number of greenhouse gases and are not degradable in nature which makes them harmful both when produced and at the end of life if not treated properly. Microfibers from fabrics that are synthetic are also a major source of pollution in our waters affecting our marine ecosystems.
We care about people. Especially the ones we work with, therefore we place extra emphasis on how they are treated. All of the production studios and the suppliers that we work with are required to sign a code of conduct with requirements regarding working conditions and welfare. The contract is non-negotiable and must also be followed by the suppliers' subcontractors.
We want to give you a clear understanding of where our fabrics are from, what they are made of, and who manufactures the final garment. We believe this is not just important from a sustainability perspective but also from a value perspective; to understand all the steps and the people behind them.